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The Entitlement Myth: 'Twas the night before...

Let me begin by emphasizing that I do not consider the Dow Jones Industrial Average an accurate barometer of anything other than the speculative and manipulative opinions of overpaid Wall Street lackeys who want you to think that they can predict the future. From its beginnings as an indicator of the direction of the economy, it has become one of a dozen or so magic numbers that are expected to tell speculators (not investors) when it is safe to dump their hard earned into the hands of professional lotto players.

Ironically, the larger the numbers become, the "safer" the sheep are told the investment environment is! Over the past five or more years, none of the averages or indices has come close to reflecting the movement of investment grade securities. Actually, none are even designed to do so. Now there's a mixed signal for you. A clear indication that Wall Street has no interest in the safety of your fortune, and an opportunity for some financial institution to have the courage and sense of responsibility to develop a really useful tool for serious investors. In 2000, for example, the NYSE average was
actually up 1%.

With that said, let's look at the recent history of "The Market", which for 95% of the people of the world is the DJIA. The Dow closed the month of November just under the 9000 mark...a point it achieved for the very first time early in 1998. By early 2000, it gained another 2500 points, an increase of 28%. This recent attempt to scale the 9000 wall represents a mere 20% increase, but accomplished in less than two months. Wall Street is starting to get pumped up again. Can they get you to dump the fear products they just sold you and push that greed button again? And get away with it? Of course they can.

Soon you will hear rumblings of "The Entitlement Myth" as the media picks up on the idea that we are now only 2500 Dow points from the all time high achieved back in March of 2000. That is where we belong. You're entitled to that level. Our new "stopthebleeding" fund will get you back to where you were then, whole again. Aren't you going to hate yourself if you don't participate? Our super smart MBAs and Ph.D. analysts will get you there, again. We love you and want to protect you. Just like we did last time; Hmmmm, if the market value of your portfolio is just where it was early in 1998, you've been spinning your investment wheels for nearly five years! Contrary to the party line on Wall Street, "Long Term Investing", "Buy and Hold", and "Growth Mutual Funds" are not even related terms.

By the way, when the market gets to that 11,500 level again as it inevitably will, do you really believe that your Mutual Fund holdings will be back to even? It's doubtful, because they really aren't free like you were told. But even if they were, and it happened by March of 2003, would three years of zero growth be acceptable? And then, after a 50% rise in the average, would you still be salivating for more? Wall Street wants you to think that all of this is the best that could have been accomplished in the recent investment climate. There was nothing that could have prevented this disaster. Please. The truth is that the Mutual Fund investment mechanism has strayed so far
from its noble beginnings that it just plain can't work any more, and the advisors you count on haven't figured that out yet. Mutual Funds make a lot of salespeople a lot of money, and very few prospective investors have any other investment option.

Think about it. There are more funds than there are stocks to invest in. Fund managers have less experience running equity portfolios than most prudent investors would find reasonable. Fund managers are not compensated in any way that reflects the goals, objectives, or safety of the investor. Mutual funds are an ideal dumping ground for speculative new issues underwritten by institutional investment banking departments. [Once you begin to hear about new issues (IPOs) again, you just know its time to run for cover.] There is
zero truth in the idea that funds are free of investment costs. The term "no load" is a euphemism for holding your money for ransom.

Try to get real. A 20% movement in anything, even a weighted average as useless as the DJIA means one thing for certain. There are some professionals out there who have started to take profits. I know of one Investment Manager who has taken profits on sixty different NYSE companies during this mini rally alone! Nearly all of those positions were established during the June to September downturn. (Here are the symbols, check it out: AFL, ADP, ABT,AGN, AT, AIG, ADM, AXP, ASH, BLS, BMY, COF, CLE, C, CCL, CTL, CI, DP, DD,
DOW, EFX, XOM, EMR, EK, BEN, GSK, GWW, GGG, IEX, IR, JNJ, JPM, LM, LEH, LLY,MYL, MAY, MEL, MRK, KRB, MCK, MDT, NKE, PEP, PFE, PHG, PLL, MO, PBI, RD, STR,ROP, RCL, SLE, SPC, TIF, TLB, TXT, UTX, and VZ.)

What does this tell you? A few things should become very clear in this
" mini" cycle. If you buy nothing but investment grade, dividend paying
companies when their prices move lower, you will be able to sell them
profitably when even a brief rally moves their prices higher. Neither
commission driven nor salaried employee financial pros will encourage such a logical approach because it is much easier to push the fear button than it is to lobby against client emotions. Thus, the panicked sellers provide investors with their "buy low" opportunity. The reverse happens when prices move higher. Investors take their profits, allocating a portion of their gains to income producing assets, and patiently select equities from a diminishing supply of high quality possibilities. Today, for example, there are less than 20 high quality companies that (in terms of my well documented investment strategy) are safe to buy. Here's a free buy list for Monday, December 2nd: KO, COP, DP, HB, JP, NKE, PNC, PFE, MO, and WAG. "Wall Streeters", on the other hand, just keep the riches carrot out there on the stick until uncontrollable greed leads to yet another unsustainable high. It's actually a lot of fun to watch.

Why is the public constantly out of sync with the market cycle? There are several reasons. The media encourages speculation about the future and feeds the myth that humans are intelligent enough to time the market. Wall Street has become expert at playing the emotions of investors, and has bribed and corrupted the regulatory bodies to the point where billions of investment dollars annually can be invested only in Mutual Funds. The financial institutions are so rich and powerful that they can advertise us to death with poor advice and misleading statistics. Have you seen the new rash of brokerage firm advertisements with their pop up talking pie charts, and non-commission driven employees? Remember, these are the same people who just led you down the road to destruction. Nothing's changed.

But the real reason for all of this confusion is this belief you have that
you are "entitled" to an investment medium that is fair, meaning that it only goes up and that you can rely on what ever you hear from Wall Street suits and other advisors who have too few investment made nickels to rub together to really be taken so seriously. That every product will "perform" like it says it will in the sales proposal, and that there is no risk because. Just because. Blind faith. No responsibility. And absolutely no understanding of how the stock market behaves. Once again people, this is not rocket science. You gotta' buy 'em when nobody wants 'em, and sell 'em when they go back up! The market is more "dangerous" at high levels than at low levels. There is no free lunch, no certainty, and no Santa Claus. Learn about the process and the products before you trust anyone. Abandon buy and hold, and recognize just how speculative Mutual Funds have become.

And for sure, have a delightfully happy and healthy holiday season.

Steve Selengut
Conservative Investment Management That Works!
http://www.sancoservices.com


Lois Center-Shabazz is the founder of MsFinancialSavvy.com and author of the 3-time award-winning personal finance book, Let's Get Financial Savvy! ISBN #0971979502.

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